Rebuy Blog | Tips & Tricks to Create Intelligent Shopping Experiences

First Look at the Ecommerce Tactics Deck

Written by Miles Shattuck | Aug 28, 2024 7:35:23 PM

Welcome, weary traveler. I heard the commotion you were making in the Shopify admin. Growing your online sales in these trying times can be daunting, don't you think?

Fear not. Your search will soon bear fruit. I have foreseen it.

Please, join me in the parlor and have a seat. For what I'm about to show you will reveal the secrets to unlocking the hidden potential of your online store.

Now, imagine a deck of cards that beckons you into a world where commerce is more than mere transaction—a realm where each card is a key to unlock prosperity and abundance for your enterprise. With each card holding a unique and powerful sales tactic, you're equipped to navigate the turbulent waters of ecommerce with confidence and...

A noise? Oh, that's Luna — my enthusiastic and often mischievous caretaker. Probably dancing in the moonlight again. Or pranking Funglow the groundskeeper. You'll be acquainted with both soon. 

For now, weary traveler, sit back, relax, and prepare to embark on a journey of transformation and prosperity like never before. Your future success awaits, and it all begins with the wisdom contained within the mystical cards of...the Rebuy Ecommerce Tactics Deck.

 

 

What is the ecommerce tactics deck?

The Ecommerce Tactics Deck is no ordinary deck, but a compilation of 50 expertly crafted merchandising and sales tactics gleaned from years of working with Shopify merchants. Each tactic is designed to help your ecommerce business reach new heights.

Whether you’re looking to boost average order value, customer lifetime value, or conversion rates, you'll find inspiration in this mystical tome.

The deck comes in both digital and physical formats. Each card features a beautiful hand-made illustration, and all cards are organized into a vibrant digital gallery available for free upon sign-up. For those who prefer to hold the power of these tactics in their bare hands, a physical deck will be available for purchase soon.

Who should use the deck?

Ah, dear traveler, that scar on your face tells the tale of your treacherous journey through the wilds of ecommerce. This land is fraught with dangers, is it not? The townsfolk weave tales of bad site UX, confusing checkouts, abandoned carts, and lackluster merchandising. Lo, generic shopping experiences abound! These malevolent forces have plagued the riches of many a lesser mind.

But, you. You're different. You're the Chosen One, destined to conquer these challenges and emerge victorious in the realm of ecommerce. You're driven to enhance the customer experience, increase subscription volume, and maximize overall sales. You seek a path to enrich our land with sales growth this BFCM and beyond. 

You see, this deck is tailor-made for Shopify merchants and ecommerce managers ready to break free from stagnant sales performance. 

The Ecommerce Tactics Deck is meant for you, Chosen One. I have foreseen it.

Key features

What sets this deck apart is its unique combination of design and functionality. The cards are thoughtfully categorized to align with specific touch points like Shopping Cart, Product Page, Homepage, and Post-Purchase Offers. Each card is adorned with a hand-crafted illustration and offers a clear, actionable tactic that can be easily applied to almost any ecommerce business.

 

 

Spells & card combinations

The magic truly happens when you start using card combinations (we call them spells). Imagine equipping your store with a slide-out cart, in-cart cross-sells, social proof, A/B testing, and post-purchase offers. That's exactly what wellness brand Feals did. The result? The Feals team saw an 18.93% increase in AOV, a 300% boost in post-purchase offer revenue, and an 80% surge in subscription volume.

The Dr. Feals Good

Inspired by Feals, this spell calls upon the powerful forces of ecommerce to boost AOV, subscriptions, and post-purchase performance. Put it into your spell book and see if it delivers similar results for your store. 

 

Here are a few more spells to get you started. 

AOV Enchantment

Casting AOV Enchantment will call upon mystical forces to help drive your average order value to new heights.

  1. Slide-out Cart: Add a slide-out cart to minimize distractions and keep your customers shopping!
  2. Buy More, Save More: Use to motivate customers to increase the quantity of items in their carts and unlock savings.
  3. You May Also Like: Use this tactic on your Product Detail Page to encourage customers to explore and purchase additional items they're likely to want.
  4. Discounted Gift Cards: Offer a gift card at checkout to incentivize customers to increase their order value, encouraging future purchases.

 

Loyalty Charm

Casting the Loyalty Charm spell will ensure your customers return to your store time and again. 

  1. Consistent Brand Messaging: Align your messaging to help build a strong and recognizable brand identity that customers can trust. 
  2. Reviews & Ratings: Display reviews and ratings prominently to establish credibility and provide social proof for potential buyers.
  3. Trust Badges: Reassure customers of the security of their transactions by adding trust badges to your checkout page.
  4. Exclusive Offers: Provide exclusive post-purchase offers to encourage repeat business.

 

Revenue Ritual

Combine all five tactics in this spell throughout the holiday season to conjure a successful revenue-boosting strategy 🪄

  1. Top Sellers: Highlight the must-have items of the season (and let customers know what they might be missing out on). 
  2. Buy One, Get One: Kick off the season with a classic BOGO deal to increase sales volume and give customers an irresistible offer.
  3. Mystery Gift: Invite your customers to solve a mystery (and receive a surprise gift) by completing their purchase.
  4. Countdown Timer: Add a sense of urgency with a limited-time discount.
  5. Double Up & Save: Reward your most enthusiastic shoppers for raising cart value.

Inspiration behind the deck

The Ecommerce Tactics Deck is inspired by the Rebuy Merchant Success Team’s rigorous checklist approach to auditing stores and identifying new merchandising opportunities.

It’s also inspired by our popular Merchandising Audit Checklist, a free tool hundreds of Shopify merchants use to unlock revenue-generating opportunities.

We’ve distilled years of expertise and successful strategies into this deck, so you can easily find new ways to drive revenue.

Download by 9.30.24 for an exclusive discount

The digital deck is available today for free. Gain instant access to the digital gallery when you sign up here with your name and email address.

Download the digital version by Monday, September 30, 2024, to receive a 25% discount on the physical card deck, priced at $39.99, when it becomes available .

 

 

Get your ecommerce tactics deck now

Download the Ecommerce Tactics Deck today and embark on a journey through the tactics that can elevate your ecommerce business to glory. Should you wish to witness Rebuy’s magic firsthand, simply check the box on the form to schedule a demo and see how our personalization technology can help your brand flourish.

With the Ecommerce Tactics Deck in hand, the path to ecommerce glory lies just a click away.

Go forth, valiant explorer, and may your sales be ever prosperous!

 

 

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